Warburtons · Joyful & Triumphant
Warburtons Mission Crumbtrol
Fifth Wall VFX created a photo-real CG reconstruction of the NASA Mission Control room as it stood in 1969 for a Warburtons commercial celebrating 150 years. The virtual set was built in parallel with the practical set using Chaos Arena, allowing real-time reflections and live camera synchronisation. This approach treated CGI as pre-production rather than post-production, enabling creative adjustments during filming.
Virtual ProductionAdvertising
Credits
- Director
- Declan Lowney (Merman)
- Production
- Merman (UK), Atlanta – The Artery VFX (NYC)
- Virtual Production
- Quite Brilliant
- Editor
- Leo King @ Stitch
- Post Production
- Freefolk
- Grade
- Duncan Russell
- Composer
- Raphael Fimm (Leland Music)