Land Rover / JLR · Accenture Song

Defender – Ramadan

Utilising a combination of Maya, Houdini & Redshift, Fifth Wall were briefed to create two sequences and high res print frames for Land Rover Defender to celebrate Ramadan. The work showcased two environments: Saudi Arabian desert and Wadi terrain, with full CG sequences complete with liquid and dust sims. The client had control over timings, placement and motion, with adjustable levels of dirt, light and reflections for consistent revisions.

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Credits

Creative Director
Pete Sanna (Accenture Song)
Creatives
Emily Blaney, Dominique Irwin, Sue Schimmel, Stacey Swart
Producer
Elizabeth Newton
Assistant Producer
Leah Corry
Post Production
Ewan and Sam at ewanme Ltd
Flame
Angus Wilson, Judy Roberts, Anthony Jarvis
Retouch
Vahakn Vorperian

Gallery